May 31, 2024  
2023-2024 Undergraduate Catalog 
    
2023-2024 Undergraduate Catalog

Graphic Design, B.A.


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Minimum number of credits required to graduate:  124

Minimum cumulative GPA required to graduate:  2.3

Minimum number of credits to complete the major:  64

 

School: School of Arts and Sciences

Department: Visual and Performing Arts

Learn more about the program

 

As a graphic design major, you will develop your capacity for artistic and creative expression in both design and the studio arts.

This dynamic program, which blends art and design history, provides a rich and strong foundation that encompasses design thinking, theory, process, and practice, along with a background in the liberal arts.

Merrimack’s multifaceted graphic design curriculum combines research, critical questioning, problem analysis, and the methodologies of the design industry. As a student in this program, you’ll sharpen your conceptual and critical-thinking abilities and develop a practical, in-depth understanding of current industry-standard technical skills. You will incorporate mobile technology into your learning.

The Graphic Design Major

You’ll start with foundational courses. They will challenge you to look, think, question, make, critique, and to critically evaluate art and design. Graphic Design History, with an additional art history course of your choosing, will help you understand your major within the context of world culture. Next, you’ll choose one of two foci (Brand Design or Interaction Design) thereby selecting advanced coursework most appropriate to your learning, creative, professional and career goals. Lastly, in your senior level coursework you’ll dive into design research, enabling you to produce a professionally designed senior capstone project. Through courses of increasing complexity, as well as internships and opportunities for real-world design practice, you’ll learn to:

  • Understand and perform various types of industry-related research

  • Write for a broad range of applications

  • Develop the capacity to collaborate successfully, both online and in person

  • Motivate yourself and manage creative projects

  • Develop ideas that stand the test of critical analysis

  • Deliver effective oral presentations to students, professors and outside clients

  • Brand and market yourself by creating a professional identity and portfolio

  • Become proficient in relevant industry software, hardware and social media

  • Be accountable, responsible and ethical in your work

Technology Requirements for the Graphic Design Program

Graphic Design majors are required to have an Adobe Creative Cloud Subscription and a professional level laptop at the start of their sophomore year. Inquiries about technical requirements are always welcome. 

Transfer Students to the Graphic Design Program

If you’re transferring into the program, the transfer of studio courses and level of placement in the Graphic Design program will be determined by the Graphic Design faculty. Upon application to Merrimack College, you’re required to submit a portfolio to the Department of Visual and Performing Arts for review. During the portfolio review, the Graphic Design faculty will assess your studio skills, as well as the courses to be transferred toward the degree requirements. Faculty will compare your level of accomplishment with the Graphic Design Program’s expectations to determine where you’re qualified for placement into the program.

Portfolios can be submitted in-person or digitally. 

Major Requirements


The Graphic Design major requires the completion of a minimum of sixteen courses (64 credits). Students start with foundational courses, add history courses, choose one of two foci (Brand Design or Interaction Design) for advanced courses, and finish with senior level courses. Only three courses may be double-counted between the Art and Art History major and the Graphic Design major. However, one additional course must be taken due to the third overlapping course. 

Core Foundations Courses


Complete the following six courses:

Core Art and Design History Courses


Complete the following required course:

Concentrations


Choose one of the two following concentrations:

Brand Design


Complete the following five courses:

Interaction Design


Complete the following five courses:

Required Senior Courses


Complete the following three courses:

Required Portfolio Review (non-credit)


The Graphic Design program prepares you for professional employment. Part of your development will be to design and produce a portfolio and personal brand identity. The program includes a sophomore and junior portfolio review to aid with this requirement. Both courses are 0 credit.

Complete the following two courses:

Highly Recommended


Starting in your freshman year, you will be encouraged to work with the O’Brien Center for Career Development on your preparation for professional on- and off-campus internships. Though not required, they are highly recommended. Graphic Design students regularly complete one, and sometimes two, internships adding substantial work to their portfolio.

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