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Nov 04, 2025
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2025-2026 Undergraduate Catalog
Marketing
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 Return to: Schools and Academic Programs
Minimum number of credits to complete the minor: 20
Minimum cumulative GPA required to graduate: 2.0
School: Girard School of Business
Division of Management and Marketing
Learn more about the program
The marketing minor is designed to familiarize students with the marketing process, and tools necessary to successfully enter a variety of career paths. Students may elect to take classes that teach them about what influences and motivates consumer behavior, how to apply advertising principles, how to design and interpret marketing research, how to develop new products to grow a business and how to design a marketing strategy to gain a competitive advantage.
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Minor Requirements
The minor is comprised of one required core course and four elective courses. Core Course
Complete the following required course: Required Electives
Choose four courses from the following: |
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