Graphic Design, B.A.

Graphic Design Major

As a graphic design major, you will develop your capacity for artistic and creative expression in both design and the studio arts.

This dynamic program, which blends art and design history, provides a rich and strong foundation that encompasses design thinking, theory, process, and practice, along with a background in the liberal arts.

Merrimack’s multifaceted graphic design curriculum combines research, critical questioning, problem analysis and the methodologies of the design industry. As a student in this program, you’ll sharpen your conceptual and critical-thinking abilities and develop a practical, in-depth understanding of current industry-standard technical skills. And, as part of the mobile mack initiative, you will incorporate mobile technology into your learning. 

The Graphic Design program

Through courses of increasing complexity, as well as internships and opportunities for real-world design practice, you’ll learn to:

• Understand and perform various types of industry-related research.

• Write for a broad range of applications.

• Develop the capacity to collaborate successfully, both online and in person.

• Motivate yourself and manage creative projects.

• Develop ideas that stand the test of critical analysis.

• Deliver effective oral presentations to students, professors and outside clients.

• Brand and market yourself by creating a professional identity and portfolio.

• Become proficient in all relevant industry software, hardware and social media.

• Be accountable, responsible and ethical in your work.

Transfer Students to the Graphic Design Program

For students transferring into the program, the transfer of studio courses and level of placement in the Graphic Design program will be determined by the Graphic Design Faculty. Students wishing to major in Graphic Design are required to submit a portfolio to the Department of Visual and Performing Arts for review.

During the portfolio review, the Graphic Design Faculty will assess the student’s studio skills, as well as the courses to be transferred toward the degree requirements. Faculty will compare the student’s level of accomplishment with the Graphic Design Program’s expectations to determine where the student is qualified for placement into the program.

Portfolios can be submitted in-person or digitally. To submit a portfolio, or ask questions about the process, please contact Nancy Wynn, Director of the Graphic Design program, by email: wynnn@merrimack.edu