Mar 29, 2024  
2021-2022 Undergraduate Catalog 
    
2021-2022 Undergraduate Catalog [ARCHIVED CATALOG]

MGT 3530 - Doing Business in Emerging Markets

Credits: 4
Formerly: MGT3375
The primary purpose of the course is to generate understanding, awareness of, and sensitivity to the cross-cultural decisions and operational issues confronting multinational businesses as they enter emerging markets. Students explore the institutional development of emerging markets, how to locate and analyze opportunities there, create appropriate business and revenue models, and determine successful market entry strategies. This course also seeks to increase students’ awareness of and ability to think critically about differences related to race, gender, social class, ethnicity, economic status, nationality, religion, and inequality. Students will have the opportunity to put their learning into context and practice while traveling to and exploring the emerging market and culture of another country. In the process, students will develop the abilities to work, collaborate, and communicate effectively and responsibly in diverse groups and environments. Lectures, class discussions, case analyses, and a required internationally embedded experience (most often a couple of weeks in duration) in an industrialized emerging market help students to explore and understand the key differences between managing in developed and emerging markets. There will be additional fees for the trip component of the course. Details for specific trip offerings will be provided prior to the course registration period. 
Prerequisite(s): MGT 1100  and at least sophomore standing. Students who have taken MGT 3510 International Management will be given preference. Maximum enrollment: 15 students.
Fulfills: X in LS Core.