Mar 29, 2024  
2017-2018 Undergraduate Catalog 
    
2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

FAA 3880 - Graphic Design 3

Credits: 4
This course continues the exploration of the techniques and practices of contemporary graphic design that were introduced in previous courses. Conceptual thinking, image development, typographic design, and design systems will be the focus as you develop larger, multi-part projects for print and digital media individually and in groups. The course will be divided into two halves. The first half deals with persuasive concept development through the use of image, sound and movement. Coming up with a “big idea” and integrating it through traditional and social media marketing will be completed. Differences between the development of printed material, screen material and audio will be studied and discussed. The second half of the course will focus on branding. A real client will be employed for this project. All aspects of branding will be conceptualized, designed, and. Both projects will use the process of collaboration. An evaluation of the collaboration experience will be completed after each projects’ implementation.
Prerequisite(s): FAA 3870 .